Zhejiang Xinkai Technology Group Co., Ltd. was founded in 1996 by Mr. Li Zhi on the shores of West Lake in Hangzhou, focusing on providing comprehensive solutions for organic pigments to numerous Fortune 500 clients in the ink, coatings, and plastics industries. After 25 years of development and growth, it has acquired leading self-research, production, sales, and upstream-downstream integration capabilities, becoming a renowned global supplier of organic pigments. The group's headquarters is located in Hangzhou, with seven overseas subsidiaries established across Europe, America, and Australia, serving more than 80 countries and regions worldwide. The group headquarters houses an advanced colorant research and application experimental center, establishing a complete and well-equipped organic pigment synthesis, analysis, and application center covering over 5,000 square meters. It boasts a technical R&D team composed of dozens of PhDs and Masters, and in 2019, it was awarded the title of National High-tech Enterprise. The company has also invested tens of millions of yuan to address the technical trade barriers (REACH regulations) in European and American countries, ensuring that its products can be sold without restrictions in these markets. The company's technical department has participated multiple times in the formulation of industry quality standards and is one of the drafters of several national and industry standards. Currently, the "Xinkai" brand is globally recognized in the organic pigment industry and is synonymous with high-quality organic pigments from China. Over the past few decades, the company has registered trademarks and brands for "Xinkai" and its logo in over 40 countries and regions worldwide.